Monday 2 November 2015

Point 11- Textual analysis State Champs "If I'm Lucky" Official Music Video


Textual analysis of State Champs If I'm Lucky:


Cinematography



  • Use of establishing shots to set the scene and to show the audience where the video is taking place
  • Video clips of flashbacks from the past
  • Flips from shots of singer playing guitar and singing to flashbacks
  • During flashbacks lots of panning and mid shots used
  • During story which is happening in the video lots of point of views and also mid shots used 
  • I like that near the ending there was an extreme long shot of the couple skateboarding which started to round off the end of the video well.
Editing

  • Old 70's vintage tint used on shot and coloured tint around the edges which gives a good effect ad shows the audience that this is a flashback
  • When it is a flashback the shot is sped up which also gives the audience the impression that it is a flashback
  • I like the cut between shots half way between lyrics 
  • Cuts from shot to shot on the build up to final chorus on every beat was effective 
Sound
  • I like the use of dialogue before the actual song started as it set the scene for the story in the video
  • Apart from that no other sound was present apart from the song itself which suits this genre well.
Mise en Scene

  • I like the switch between seeing music being played to the camera, flashbacks and story line.
  • Seeing Flashbacks was very effective and went with the lyrics of the song well
  • Use of location e.g. the middle of nowhere, was effective for this specific song and I will definitely take location into account when shooting my film. 

Here is the video:


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